Brand Builder · CEO · Board Member · Investor
Win
Cramer.
Building brands that last.
Backing founders who believe.
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Brand Builder · CEO · Board Member · Investor
Building brands that last.
Backing founders who believe.
I'm an entrepreneur, business leader, and builder. I've spent more than two decades growing consumer brands and leading teams through periods of rapid change and growth.
As CEO of JLab, I've helped transform the company from a small startup into one of the leading personal technology brands in North America — with products sold through major retailers and used by millions of customers worldwide.
Throughout my career, I've focused on a simple belief: great businesses are built by great people. I'm passionate about developing leaders, creating strong company cultures, and building organizations that can thrive long after any one individual.
Outside of work, I enjoy fitness, travel, automotive adventures, home design projects, and spending time with my wife and daughter. I live in Southern California and remain actively involved in business, philanthropy, and community initiatives.
Built and scaled JLab from a startup into a global audio brand with distribution across 30+ countries. I know what it takes to run a lean, high-performing team through every growth stage.
I bring an operator's lens to the boardroom — strategic clarity, accountability, and the experience to ask the questions that actually matter. Currently serving on three boards.
I back early-stage founders with capital, network, and hard-won experience. My focus is consumer brands and hardware where design and accessibility intersect.
I speak on business building, brand strategy, and team culture — the real stuff, not keynote fluff. Practical, honest, and built on 25 years of doing the work.
I bring an operator's POV, a builder's instincts, and a genuine commitment to the organizations I serve.
Interested in adding a board member?Re-Founder & CEO — The fastest-growing audio brand in the U.S., built on the belief that premium sound should be accessible to everyone.
Board Member — Supporting brand strategy, growth, and executive alignment across a portfolio of consumer brands.
Advisory Committee Member — Serving the McClellan-Palomar Airport community and helping shape infrastructure decisions that matter to North San Diego County.
Early-stage is where I live. I look for founders who are building in consumer brands, hardware, and spaces where great design meets real accessibility — people who care more about the customer than the pitch deck.
Beyond capital, I bring the network and hard-won experience of scaling from zero to global. If you're building something that matters, I want to hear about it.
Submit Your Pitch →What I look for:
How to build a brand with staying power in a noisy, fast-moving market — without losing your soul or your margin.
Culture isn't a perk package. It's how you make decisions when no one's watching. A frank conversation about what actually builds great teams.
Hard lessons from taking a scrappy startup to a global brand — what changes, what can't change, and what you wish someone had told you.
What no one tells you about leading: the loneliness, the decisions, and the moments that define your leadership style under pressure.
Business building, brand strategy, team culture — the practical stuff built on two decades of doing the work.
Book Win →We believe in giving back to the places that shaped us. The Cramer Family Trust supports local organizations doing meaningful work in arts, education, and civic life — in the communities we're proud to call home.
We review grant requests annually and consider new applications from nonprofits aligned with our giving focus.
Organizations we've been proud to support:
We support nonprofits doing meaningful work in arts, education, children's programs, and community development — particularly in the communities we call home. If that sounds like you, we'd love to hear from you.
Submit Your Organization →Whether you're exploring a board opportunity, pitching for investment, booking a speaker, or submitting a grant request — I read everything personally.